| WELCOME | BOOK REVIEWS | HARDCOVER | PAPERBACK | BIO | CONTACT | DOWNLOADS |
| HARDCOVER EDITION |
![]() |
|
| JETLINER
CABINS by Jennifer Coutts Clay |
Published
by John Wiley & Sons, Ltd. |
||
![]() | |||
| |||
![]() | |||
| |||
| INTRODUCTION | 4 |
|||||
| PRODUCT BRANDING | 10 |
|||||
| Ch. 1 | First-ClassLuxury | 12 |
||||
| Ch. 2 | Business-Class Comfort | 26 |
||||
| Ch. 3 | Economy-Class Value | 40 |
||||
| Ch. 4 | Aero Identity | 50 |
||||
| PASSENGER EXPERIENCE | 60 |
|||||
| Ch. 5 | Sky Lights | 62 |
||||
| Ch. 6 | Dining à la Jet Set | 70 |
||||
| Ch. 7 | Real-Feel Customer Touchpoints | 78 |
||||
| Ch. 8 | Accessibility: Special Needs | 90 |
||||
| CABIN MAINTENANCE | 100 |
|||||
| Ch. 9 | Look Smart: Keep Clean | 102 |
||||
| Ch. 10 | Durability | 114 |
||||
| Ch. 11 | Magic Carpet | 122 |
||||
| Ch. 12 | The Leather Forecast | 130 |
||||
| MARKETING CHALLENGE | 140 |
|||||
| Ch. 13 | Flying Colors | 142 |
||||
| Ch. 14 | Concorde Unique | 152 |
||||
| Ch. 15 | Upgrades: Refurbishing Aloft | 164 |
||||
| Ch. 16 | Ways Ahead | 176 |
||||
| BIBLIOGRAPHY | 185 |
|||||
| DIRECTORY OF SPECIALISTS | 186 |
|||||
| AIRLINE WEBSITES | 189 |
|||||
| INDEX | 190 |
|||||
| ACKNOWLEDGMENTS | ||||||
![]() |
||||||
![]() |